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Winter 2013/14, Ahrenshoop
Students: Irina Koscheleva, Lisa-Lotta Adomeit, Cécile Maingot, Cara Schlenzig, Lizzy Onck, Maria Tian, Flora de Carvalho, Joosep Maripuu, Robiert Luque, Maria Amaro, Fabian Grimm, Henriette Wagner, Elisabeth Mestdagh
The Kunstmuseum Ahrenshoop, located in the eponymous German Baltic Sea resort, opened in late summer 2013. Its sculptural form was designed by Staab Architects and offered a great deal of inspiration when it comes to creating a new visual identity for the space. During the 2013/14 winter semester, the students started by exploring the identities of various museums, discussing the signage and communication methods these entailed and attempting to gain an understanding of what distinguishes a “good” museum from one that is less so. The students visited various architects and arranged discussions with numerous museum designers. These conversations served as inspiration for the development of a new visual identity for the Ahrenshoop art museum. When it came to developing the design proposals, all kinds of media could be used – anything that could serve as a useful means of communication.